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MARKETING & ADVERTISING INTERNSHIPS FOR UNDER – REPRESENTED TALENT

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Marketing & Advertising Internships

We provide paid Marketing & Advertising internships for Black students and graduates through the 10,000 Black Interns programme, and paid Marketing & Advertising internships for disabled students and graduates of all ethnicities, through the 10,000 Able Interns programme across a range of UK industries – including Marketing & Advertising

Marketing and Advertising are closely related. They all focus on generating an image or idea of an organisation, product or person within the eyes of the consumer, client or public, but they have slightly different functions and it is important to understand the distinctions.

Marketing is a broad area that entails strategy development, product development, consumer insights and understanding, data analysis, design, brand and both qualitative and quantitative market research. Marketing aims to gain an understanding of the marketing environment, develop and define products or services and prepare them for the market.

Advertising is focused on how marketers communicate information about the product or service to their consumers. Advertisers can work closely with individuals and organisations in the creative and cultural industries, creating content that appeals to consumers and encourages the sales of a product, service or experience.

Your Marketing & Advertising internship may include the following tasks:

  • Collecting quantitative and qualitative data from marketing campaigns
  • Performing market analysis and research on the competition
  • Supporting the marketing team in daily administrative tasks
  • Content creation for social media accounts, including organising cross-platform content strategies
  • Monitoring social channels for trending news, ideas and memes, then capitalising on those trends
  • Performing research into clients’ industries
  • Assisting with capturing and analysing social media metrics

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